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Providing J&Q's perspective on the "essential essence" of all things direct marketing - industry updates, as well as our thoughts and opinions on topics from direct mail production and data security to content and social media. Enjoy!More about J&Q
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Category Archives: Direct Mail
Update from J&Q May 2020
Lettershop staff make sure mailings and postage stay on track. It has been about 2 months since Covid-19 hit and the resulting pandemic disrupted our lives and businesses. We would like to share how Johnson & … Continue reading
Posted in Coronavirus, Direct Mail, Direct Mail Production
Tagged Coronavirus, COVID-19, Direct Mail, Direct Mail Production, USPS
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J&Q’s Update on Coronavirus (COVID-19)
As the spread of Coronavirus (COVID-19) continues to race across the nation and throughout our cities and states, the management of Johnson & Quin is continually reviewing the situation and making adjustments to keep our employees safe and to continue … Continue reading
Posted in Coronavirus, Direct Mail, Direct Mail Production, USPS
Tagged Coronavirus, COVID-19, Direct Mail, Direct Mail Production, USPS
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J&Q’s Color Inkjet Success Story with MCS, Inc.
View MCS’s recent video on Johnson & Quin’s Success Story! How important are vendor partners to your business? Almost all companies rely on other businesses to supply them with something to make their product or service happen successfully. Johnson & … Continue reading
Posted in Color Inkjet, Direct Mail, Direct Mail Production
Tagged Color Inkjet, Direct Mail, Direct Mail Production, MCS Inc
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Update on January Postage Increase and USPS Promotions
Postal Rate Increase 2020 It’s that time of the year again – the festive holiday season is over, we are in the midst of winter with its often cold and cloudy days, and another postal rate increase hits marketers’ budgets … Continue reading
Posted in Direct Mail, Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Rates, USPS, USPS Price Changes
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Postage Increase Taking Place January 26, 2020
On January 26, 2020 postage prices are going up, and for J&Q direct mail clients we estimate a $.005 increase per package which is less than the 2019 rate increase. In October the U.S. Postal Service filed a postal rate … Continue reading
Posted in Direct Mail, Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Rates, USPS, USPS Price Changes
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The Importance of Data Security in Direct Mail
How do companies keep sensitive information safe from hackers who are persistently working to infiltrate computer networks to steal identities, social media accounts, financial, health and other valuable personal information? It’s not enough for organizations to just say that this … Continue reading
Posted in Data, Direct Mail, Security
Tagged Data, Direct Mail, Information Technology, Security
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Color Inkjet Production & Postal Optimization for Direct mail
Click to view J&Q’s latest video! Johnson & Quin has recently released a new video that provides a great overview of our direct mail production services and facility. View the video here. J&Q has a long history in the printing … Continue reading
Goodbye Boring Black, Hello Color!
A Xerox publicity photo of the 9700 Cut Sheet Laser Printer In 1978 Johnson & Quin obtained a Xerox 9700, the first commercial cut sheet laser printer, and became the first “print for profit” laser company in the Midwest. 41 … Continue reading
J&Q Converts All Direct Mail Production to High-Speed Color Inkjet
It is the beginning of a new era at Johnson & Quin. With 143 years of printing experience, we have announced that all client direct mail programs are now printed and personalized on high-speed color inkjet presses. All monochrome (black … Continue reading
Add Digital to Your Mail with an Informed Delivery® Campaign
In our last blog we explained that Informed Delivery is a Postal Service program that sends consumers an email with grayscale images of the mail pieces that will arrive in their mailboxes soon. Black and white images are displayed of … Continue reading
Posted in Direct Mail, Informed Delivery, USPS
Tagged Direct Mail, Informed Delivery Interactive Campaign, Postage, Postal Rates, USPS
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Kay Wilt