David Henkel, J&Q’s President and Leader Extraordinaire, was interviewed by Frank Romano, Curmudgeon Emeritus (his title, not ours) of WhatTheyThink.com in September at the Print17 Show in Chicago. View their conversation on the evolution of digital printing in the video that was recently published by What They Think?
Frank and David discuss Johnson & Quin’s entry into variable data printing in the late 1970’s and early 1980’s, starting with a Xerox cutsheet black-only laser printer. Over the years J&Q has invested in many monochrome laser printers and more recently color sheet-fed printers. Three years ago, J&Q purchased their first high-speed color inkjet printing system, the Screen TruePress 520ZZ which is the most popular roll-fed inkjet press based on the number of units sold throughout the world.
The color inkjet press has many benefits for J&Q’s direct mail clients. To name a few –
- Extremely cost effective personalization in color
- Unlimited versioning, testing and personalization in color
- Postal savings by combining versions into one print run
- Elimination of preprinted forms
- Increased speed to in-home and response
In early 2018 J&Q will be adding a Screen Truepress Jet520NX color inkjet press which will add more capabilities for our clients including MICR for check programs and heavier stocks for self-mailers and postcards.
To view Frank and David’s conversation click here. For any questions on J&Q’s capabilities and how we can help achieve new successes with direct mail programs by using color inkjet, go to our website at http://www.j-quin.com or call 847-588-4800 and ask for Sales.
Frank Romano from WhatTheyThink.com has 40 years of experience in the printing and publishing industries. He is the editor of the International Paper Pocket Pal (an amazing printing reference guide), and a well-known author and speaker.
Dave Henkel has been with J&Q for 40 years, and has been active in the printing and direct marketing industries. He has been instrumental in J&Q’s transformation into a well-known, respected and innovative producer of personalized direct mail.