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Tag Archives: Direct Mail
DMA 2015 in Boston – Rainy but Colorful!
By Kay Wilt We are exhibiting at the &Then DMA Conference this weekend in Boston. And Hurricane Joaquin is moving up the East Coast. As I write this on Friday morning the Boston forecast is showing rain for Saturday and … Continue reading
Posted in Color Inkjet, Direct Mail, DMA
Tagged Color Inkjet, Direct Mail, Direct Mail Production, Direct Marketing, Envelopes, Environment
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Color Inkjet – Frequently Asked Questions
By Kay Wilt In the past, variable color printing for direct mail and other print was only available on slower, more expensive sheetfed digital presses which were impractical for high volume production. Today the latest generation of high-speed roll-to-roll inkjet … Continue reading
Posted in Color Inkjet, Direct Mail
Tagged Color Inkjet, Direct Mail, Direct Marketing
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Making the Transition to Color
By Kay Wilt Bob Arkema, J&Q’s Executive Vice President and I provided content for an article on Personalization and Color Inkjet Printing that appeared in a recent issue of Epicomm’s Bottom Line. Epicomm is an association for the print, mail, … Continue reading
Posted in Color Inkjet, Direct Mail
Tagged Color Inkjet, Direct Mail, Direct Mail Production, Direct Marketing, Epicomm
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Postage Rates Increase Today
By Kay Wilt The good news – for consumers the 49 cent Forever Stamp remains at 49 cents. However, for direct marketers presorted First-Class and Standard postage rates increase today. For a chart of the new postage rates, along with … Continue reading
Posted in Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Optimization, Postal Rates, USPS, USPS Price Changes
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Color Inkjet Printing – Cost Savings & Flexibility for Direct Mail
By Kay Wilt The photo above shows Dave Henkel, J&Q’s President, reviewing a press sheet off our color inkjet press, a Screen Truepress Jet520ZZ. Many of our clients’ direct mail programs have been converted to color inkjet printing – for … Continue reading
Posted in Color Inkjet, Direct Mail
Tagged Color Inkjet, Direct Mail, Direct Mail Production, Direct Marketing
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May Day to Paper
By Kay Wilt Today is May 1st or May Day. I remember May Day as a child with school celebrations that included May Pole dancing on the playground which could result in a pretty amazing ribbon wrapped pole, or a … Continue reading
Posted in Direct Mail, Environment, Paper
Tagged Direct Mail, Environment, Paper, Print, Sustainable Forests
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Postal Rates Increasing May 31?
By Kay Wilt For the third time this year, the United States Postal Service (USPS) has asked the Postal Regulatory Commission (PRC) to approve increasing postage prices by as much as 2%, effective May 31, 2015. The standard 49 cent … Continue reading
Posted in Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Optimization, Postal Rates, USPS, USPS Price Changes
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The Rocketing Rise of Color Inkjet Production for Direct Mail
By Kay Wilt Is your company a mailing service provider who produces direct mail, or a direct marketer who is using color inkjet to produce your direct mail? If you answered “yes” to either of these options, you know about … Continue reading
Posted in Color Inkjet, Direct Mail
Tagged Color Inkjet, Direct Mail, Direct Mail Production, Direct Marketing
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Welcome to J&Q’s Quintessentials Blog!
By Kay Wilt Welcome to Johnson & Quin’s blog! As the person who is responsible for publishing the blog and making sure we have interesting, educational, timely information. . .it’s great, but a bit scary to press ‘publish’ on this … Continue reading
Kay Wilt
Sarah Mehr
Quintessentials Blog 