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Providing J&Q's perspective on the "essential essence" of all things direct marketing - industry updates, as well as our thoughts and opinions on topics from direct mail production and data security to content and social media. Enjoy!-
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Want to know more about J&Q and our direct mail production and integrated marketing services? Visit our website at www.j-quin.com.-
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Tag Archives: Direct Mail
The Importance of Data Security in Direct Mail
How do companies keep sensitive information safe from hackers who are persistently working to infiltrate computer networks to steal identities, social media accounts, financial, health and other valuable personal information? It’s not enough for organizations to just say that this … Continue reading
Posted in Data, Direct Mail, Security
Tagged Data, Direct Mail, Information Technology, Security
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Color Inkjet Production & Postal Optimization for Direct mail
Click to view J&Q’s latest video! Johnson & Quin has recently released a new video that provides a great overview of our direct mail production services and facility. View the video here. J&Q has a long history in the printing … Continue reading
Goodbye Boring Black, Hello Color!
A Xerox publicity photo of the 9700 Cut Sheet Laser Printer In 1978 Johnson & Quin obtained a Xerox 9700, the first commercial cut sheet laser printer, and became the first “print for profit” laser company in the Midwest. 41 … Continue reading
J&Q Converts All Direct Mail Production to High-Speed Color Inkjet
It is the beginning of a new era at Johnson & Quin. With 143 years of printing experience, we have announced that all client direct mail programs are now printed and personalized on high-speed color inkjet presses. All monochrome (black … Continue reading
Add Digital to Your Mail with an Informed Delivery® Campaign
In our last blog we explained that Informed Delivery is a Postal Service program that sends consumers an email with grayscale images of the mail pieces that will arrive in their mailboxes soon. Black and white images are displayed of … Continue reading
Posted in Direct Mail, Informed Delivery, USPS
Tagged Direct Mail, Informed Delivery Interactive Campaign, Postage, Postal Rates, USPS
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Optimize Your Mail with USPS Informed Delivery®
What is Informed Delivery? Informed Delivery is a Postal Service program that sends consumers an email with grayscale images of the mail pieces they will receive in the next day or two. Images are provided of the exterior, address-side of … Continue reading
Posted in Direct Mail, Informed Delivery, USPS
Tagged Direct Mail, Informed Delivery Interactive Campaign, Postage, Postal Rates, USPS
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Postage Increase Implemented January 27th
The Chicagoland area (where J&Q is located), and the rest of the Midwest are coming out of the polar vortex – thank goodness! After surviving wind chills as low as -45 to -55 degrees on Wednesday, mailers are also experiencing … Continue reading
Posted in Direct Mail, Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Rates, USPS, USPS Price Changes
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USPS Brings Back Promotions in 2019
After a one year hiatus, the Postal Service® has announced mailing promotions for 2019. For the past few years the Postal Service has offered mailing promotions and price incentives to create awareness for new and innovative uses of mail. Due … Continue reading
Posted in Direct Mail, Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Rates, USPS
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Postage Increase Announced for January 2019
On January 27, 2019 postage prices are going up, and for J&Q direct mail clients we estimate a $.007 to $.008 increase per package. In October the U.S. Postal Service filed a postal rate adjustment with the Postal Regulatory commission … Continue reading
Posted in Direct Mail, Postal Rates, USPS
Tagged Direct Mail, Postage, Postal Rates, USPS, USPS Price Change
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Is your Service Provider keeping your data safe? Are you sure?
With so many security breaches at major companies in the United States and around the world, and the implementation of GDPR in Europe (European Unions’ privacy regulations), security has become a top concern in corporate boardrooms. How do we … Continue reading
Posted in Direct Mail, Information Technology, Security
Tagged Data, Direct Mail, Information Technology, Security, Service Providers
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